Ummm… Shake Weight, Anyone?

I might be a little late with this – Ellen and John Stewart have already had a good laugh about this ad. But I might as well post it. It’s PUMPED full of very muscly guys who look like they’re, well, you know. It’s kind of erotic, actually.

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I have my doubts about the science behind this. Rapid movement like that looks like it might cause RSI but not actually build muscle. Consumer Search says it doesn’t do a whole lot and “can be embarrassing to use.”

Here’s a parody ad that’s rather amusing as well (although interesting that it has to declare the muscle men to be gay – there’s that male gaze again.)